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Custom Publishing

Our Custom Publishing options give you powerful ways to expand our already-strong Pocket Guides. This flexibility helps you meet and exceed specific editorial and marketing goals, driving current and prospective customers to action.






"The deepest principle of human nature
is the craving to be appreciated."

- William James, 19th-century philosopher


We can alter the Content,Cover, and Format of our publications.


Custom content increases the effectiveness of your current marketing by further reinforcing customer allegience and long-term relationships; you can't initiate or maintain long-term customer relationships if your literature and marketing products do not have a long shelf-life.

Improve ROI by adding custom content, letters, logos or other proprietary messages to our already-strong Pocket Guides. We work with you to develop custom content and branding ideas that increase the value-added dimensions of our products, and provide a longer shelf-life for your message and image.


Here's how our stock products can be customized:

Content
    Adding...
    • editorial
    • letters
    • logos
    • client-specific resource list
    • links to web resources

Format
    • size
    • dimension
    • call-outs
    • forms
    • adding client-specific 3-dimensional item


                       Branding





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| Page Updated April 2008


Serving the communication & wellness needs of the 50+ lifelong learner™

Our Custom Publishing and Branding options can breathe new life into your marketing campaign or existing literature line. Three inches of space are available at the bottom of our Savvy Over 50 ® Pocket Guides. Combined with your logo and company message, our pocket guides provide a seamless marketing vehicle with a long life.



I learned a lot from the material and from you. I appreciated your encouragement and the personal touch...it has already been helpful to me. I was really scared about public speaking, but now I feel I have more confidence. Thank you!
Denise Ciochini, Hyannis MA